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Find the right people: Who should we research?
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Listen well: Soft skills and hard data.
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Asking the right questions: Interviews and surveys.
Customer-Centric Product Development
Why this module matters
Learning Goals
A detailed breakdown of the main learning goals for this module
Practice with hands-on exercises
Identify user and customer needs by analysing relationships and translating values. Recognise customer emotions by listening to user experiences, mapping emotions, and understanding needs to refine product offerings and enhance development in 90 min
Instructor
Jovana Tokic
Product Management Expert
Jovana, who likes to go by "Jo," is an experienced product manager and strategist with a decade of expertise in product management and leadership across various industries. She believes that product management is a creative field requiring proper creative leadership. Jo has managed technical platforms and IoT products, emphasizing that creativity, intuition, and humanity are just as crucial as intelligence, science, and skill in creating great products. Passionate about crafting and executing effective strategies, she guides teams in building customer-centric, innovative products. Join her on this exciting learning journey.
You can connect with Jo on LinkedIn via this link.
Next Steps
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