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THIS MODULE IS PART OF THE PROJECT MANAGEMENT CERTIFICATE

Initiating Projects and Managing Stakeholders

Learn project initiation, stakeholder management, and how to align projects with business strategy for optimal outcomes.
4 main lessons
1 exercise
Module length:100 minutes

Why this module matters
Effective Project Initiation

Taking the first step in a project can be daunting. This module equips you with the knowledge and confidence to start projects

Strong Stakeholder Relationships

Learn to leverage your power skills, such as communication and empathy, to create strategic partnerships that support project goals.

Strategic Thinking and Business Outcomes

Master the art of strategic thinking to align projects with business outcomes for personal and professional development.

Learning Goals

A detailed breakdown of the main learning goals for this module

  • Understand the flow of accepting a project from stakeholders and how to get started.

  • Identify key stakeholders and plan how and when to communicate, get buy-in, and keep engaged.

  • Build strong relationships with stakeholders through trust, various engagement levels, and interactions.

  • Importance of business strategies expressed through company goals, culture, competition, and industry standards.

Practice with hands-on exercises

The exercise kit provides all the necessary tools for identifying and analyzing stakeholders, assigning roles using a RACI Matrix, and planning engagement strategies.

Instructor

Brecken Byron

Agile Project Management Expert

Brecken manages projects rooted in human-driven decision-making, results-oriented, and innovative execution. She is a certified Project Management Professional (PMP) and has led projects across multiple sectors globally, including retail technology, the non-profit sphere, and education technology. Brecken practices people-first cross-functional project management through power skills, tooling, data-driven decisions, and cultural awareness. Having lived and worked on three continents, she understands the cruciality of adaptability, being a generalist specialist, facilitating inclusive connectivity, and driving change through communicative narrative storytelling. You can connect with Brecken on LinkedIn via this link.