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THIS MODULE IS PART OF THE BUSINESS ANALYTICS CERTIFICATE

Data-Informed Decision-Making

Cultivate a data-informed mindset, gaining the ability to classify and dissect decision-making.
4 main lessons
1 exercise
Module length:118 minutes

Why this module matters
Data-Driven Insights

Understanding data allows you to gain valuable insights into market trends, customer behaviour, and business performance, enabling you to make informed strategic decisions.

Enhanced Accuracy

Relying on data reduces the reliance on guesswork and intuition, ensuring that your decisions are based on evidence and analysis, leading to more accurate outcomes.

Competitive Advantage

Utilising data effectively can help you identify opportunities and threats in the market, giving you a competitive edge by allowing you to adapt quickly and innovate based on real-time information.

Learning Goals

A detailed breakdown of the main learning goals for this module

  • Classify Decision-Making

  • Dissect a Decision

  • Become a Data-Informed Individual

  • Enable a Data-Informed Organisation

Practice with hands-on exercises

Use the Decision Canvas to improve decision-making by defining a problem, exploring solutions, and identifying data needs, in 30 minutes.

Instructor

Mauricio Bernardo da Silva

Data & AI Expert

Mauricio has worked in analytical and training roles in big tech for over five years, as well as in small companies across Europe. His diverse industry experience has given him a broad knowledge of processes and metrics, and how to efficiently utilize data to reach business goals. At Growth Tribe, Mauricio helps individuals intuitively understand complex topics and enhance their thinking and execution of data initiatives. His wide range of interests led him to study and work in music production, film, marketing, corporate training, and data science. Between art and science, Mauricio found he could mix it all by becoming a trainer in technology and data science. You can connect with Mauricio on LinkedIn via this link.